We open doors, move public opinion, and win campaigns.

For more than 50 years, Cerrell has been at the center of California’s biggest projects and most consequential issues. We advocate for smart public policies, build effective coalitions, and tell compelling stories that get results and drive our communities forward.

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No business or organization can achieve success alone. Our team of public affairs and public relations professionals work with you to build your brand, protect your reputation, and advance your projects.


Getting things done at the local, state, and federal levels takes skilled advocacy and in-depth relationships. We leverage our policy and regulatory experience to help companies and public agencies meet their goals.


Winning is the ultimate goal whether at the ballot box or in the court of public opinion. When you need to stand out or engage target audiences we’ll elevate your voice, bring stakeholders onboard, and help you win.

Recent News

August 17, 2017 in Latest News

In L.A., Taking Political Stands Can be Good for Business

Following the disbanding of President Trump’s business council in light of his controversial statements regarding events in Charlottesville last weekend, take a look at Cerrell Vice President Dan Loeterman’s recent…

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August 16, 2017 in Latest News

Cerrell and Gonzalez Strategic Affairs Create Public Affairs “Dream Team”

Cerrell Associates and Gonzalez Strategic Affairs (GSA) announced a strategic partnership that brings together two of the most trusted names in public affairs, and adds a new dynamic to the…

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July 31, 2017 in Latest News

Five-Minute Crisis Communications Lesson for USC

Vice President Dan Loeterman joins KPCC to discuss USC’s handling of the recent scandal involving former Keck Medicine of USC Dean Carmen Puliafito. Dan delivers a five-minute rundown of how…

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