Strategy. Experience. Results.

Guiding Southern California’s Winning

Since 1966.

Strategy. Experience. Results.

Guiding Southern California’s Winning

Since 1966.

Strategy. Experience. Results.

Guiding Southern California’s Winning
Since 1966.

About Hal

Cerrell Principal Hal Dash has helped to guide the growth and direction of the firm for more than four decades, He consults and executes public affairs and public relations campaigns, advocates for clients, and also provides high-level strategic counsel and crisis/litigation communications for a wide range of local, state and national clients with issues before local, regional, State and Federal government as well as regulatory agencies and key departments.

Cerrell Principal Hal Dash has helped to guide the growth and direction of the firm for more than four decades, including:
• Consulting on and executing public affairs and public relations campaigns,
• Advocating for clients,
• Providing high-level strategic counsel and crisis/litigation communications

His clients include a wide range of local, state and national organizations, companies, and government offices. Hal’s had incredible success steering those organizations through issues before local, regional, State and Federal government as well as regulatory agencies and key departments.

Hal was a former reporter in Los Angeles and was past president and long-term board member of the Public Relations Society of America/Los Angeles Chapter (PRSA/LA), and “Public Affairs Professional of the Year” in 2011.

Hal Dash

PRINCIPAL

About Steve

In addition to serving as the primary financial officer of the firm for many years, overseeing the accounting, banking, legal, and government reporting activities of the company, Steve has worked on numerous projects involving recycling and alternative energy, major special events, land use and local government advocacy. He brings a blend of solid business understanding with knowledge of local government and political processes to help devise and refine outreach and government relations efforts.

Steve is former board chair of the Los Angeles County Business Federation (BizFed) and is active in charitable and business efforts within his hometown, the city of Glendale. Before starting with Cerrell, Steve worked in the cable television industry; serving as business manager, coordinating local system business and customer service operations. He also served as regional manager of rate and regulatory reporting, and assistant area manager for new markets development.

Steve Bullock

PRINCIPAL

About Cerrell

We’ve been building and executing successful strategic communications and advocacy programs for a vast array of clients for over five decades.  Under our leadership, Cerrell has created an unmatched record of public affairs success throughout Southern California.  Our experience in leading and managing narrowly focused or broad-scope public affairs issue campaigns provides our clients with unmatched guidance and counseling to win their public affairs issues.

Read More

About Hal

Cerrell Principal Hal Dash has helped to guide the growth and direction of the firm for more than four decades, He consults and executes public affairs and public relations campaigns, advocates for clients, and also provides high-level strategic counsel and crisis/litigation communications for a wide range of local, state and national clients with issues before local, regional, State and Federal government as well as regulatory agencies and key departments.

Cerrell Principal Hal Dash has helped to guide the growth and direction of the firm for more than four decades, including:
• Consulting on and executing public affairs and public relations campaigns,
• Advocating for clients,
• Providing high-level strategic counsel and crisis/litigation communications

His clients include a wide range of local, state and national organizations, companies, and government offices. Hal’s had incredible success steering those organizations through issues before local, regional, State and Federal government as well as regulatory agencies and key departments.

Hal was a former reporter in Los Angeles and was past president and long-term board member of the Public Relations Society of America/Los Angeles Chapter (PRSA/LA), and “Public Affairs Professional of the Year” in 2011.

Hal Dash

PRINCIPAL

About Steve

In addition to serving as the primary financial officer of the firm for many years, overseeing the accounting, banking, legal, and government reporting activities of the company, Steve has worked on numerous projects involving recycling and alternative energy, major special events, land use and local government advocacy. He brings a blend of solid business understanding with knowledge of local government and political processes to help devise and refine outreach and government relations efforts.

Steve is former board chair of the Los Angeles County Business Federation (BizFed) and is active in charitable and business efforts within his hometown, the city of Glendale. Before starting with Cerrell, Steve worked in the cable television industry; serving as business manager, coordinating local system business and customer service operations. He also served as regional manager of rate and regulatory reporting, and assistant area manager for new markets development.

Steve Bullock

PRINCIPAL

About Cerrell

We’ve been building and executing successful strategic communications and advocacy programs for a vast array of clients for over five decades.  Under our leadership, Cerrell has created an unmatched record of public affairs success throughout Southern California.  Our experience in leading and managing narrowly focused or broad-scope public affairs issue campaigns provides our clients with unmatched guidance and counseling to win their public affairs issues.

Read More

About Hal

Cerrell Principal Hal Dash has helped to guide the growth and direction of the firm for more than four decades, He consults and executes public affairs and public relations campaigns, advocates for clients, and also provides high-level strategic counsel and crisis/litigation communications for a wide range of local, state and national clients with issues before local, regional, State and Federal government as well as regulatory agencies and key departments.

Cerrell Principal Hal Dash has helped to guide the growth and direction of the firm for more than four decades, including:
• Consulting on and executing public affairs and public relations campaigns,
• Advocating for clients,
• Providing high-level strategic counsel and crisis/litigation communications

His clients include a wide range of local, state and national organizations, companies, and government offices. Hal’s had incredible success steering those organizations through issues before local, regional, State and Federal government as well as regulatory agencies and key departments.

Hal was a former reporter in Los Angeles and was past president and long-term board member of the Public Relations Society of America/Los Angeles Chapter (PRSA/LA), and “Public Affairs Professional of the Year” in 2011.

Hal Dash

PRINCIPAL

About Steve

In addition to serving as the primary financial officer of the firm for many years, overseeing the accounting, banking, legal, and government reporting activities of the company, Steve has worked on numerous projects involving recycling and alternative energy, major special events, land use and local government advocacy. He brings a blend of solid business understanding with knowledge of local government and political processes to help devise and refine outreach and government relations efforts.

Steve is former board chair of the Los Angeles County Business Federation (BizFed) and is active in charitable and business efforts within his hometown, the city of Glendale. Before starting with Cerrell, Steve worked in the cable television industry; serving as business manager, coordinating local system business and customer service operations. He also served as regional manager of rate and regulatory reporting, and assistant area manager for new markets development.

Steve Bullock

PRINCIPAL

About Cerrell

We’ve been building and executing successful strategic communications and advocacy programs for a vast array of clients for over five decades.  Under our leadership, Cerrell has created an unmatched record of public affairs success throughout Southern California.  Our experience in leading and managing narrowly focused or broad-scope public affairs issue campaigns provides our clients with unmatched guidance and counseling to win their public affairs issues.

We bring this experience and a  dedication to client service, providing you with a collaborative and intelligent approach to crafting effective strategies. With deep roots and extensive networks throughout California, we understand how to reach the audiences that matter most.

We are your California choice for your advocacy, communications, strategic counseling and outreach to forge a path to a winning outcome.  It’s all about strategy, experience and results.

OUR EXPERTISE

STRATEGIC COUNSEL

Cerrell has unmatched knowledge about the workings of California politics, state and local government, regulatory bodies, as well as business, community, and government organizations throughout the region and brings decades of experience counseling clients with complex public policy issues.

Cerrell provides pathways through the complexities of doing business in California with the highest level of strategic advice, program planning and execution to accomplish our clients’ objectives.

CRISIS COMMUNICATIONS

Crisis often hits unexpectedly, especially with today’s never-ending news cycle, social media, activist groups and regulatory scrutiny. Cerrell brings crisis planning, training and real time communications and strategic assistance to clients facing community, governmental and regulatory actions that can threaten the operations and reputation of a business or organization. We have worked with private and public sector clients to successfully steer them through challenging times.

GOVERNMENT RELATIONS

Successful government advocacy is about understanding decision-makers and the underlying political climate that affects their decisions. We develop advocacy strategies and get you in front of elected officials and key decision-makers to effectively impact our client’s public policy initiatives.

Our vast experience and deep roots in city, state and federal government, and our relationships with key staff members, opens doors and cuts through red tape, providing you with the right relationships to get your issue heard.

ISSUE ADVOCACY

Our knowledge of California’s complex political and public policy landscape allows us to reach, influence, and mobilize targeted audiences across the state. We successfully shape public policy issues to help our clients achieve success on a broad range of issues.

We move public opinion and make your issue an important matter. Surrounding decision-makers with consistent, persuasive messages is vital to ensuring your voice and issues are heard.

PUBLIC RELATIONS

In today’s media environment, every business, government entity, and non-profit organization needs the tools to work with the 24-hour news cycle.

Cerrell tells your story to your target audiences with authenticity. We amplify your message and counsel you in your PR efforts, refining your communications for utmost impact and effectiveness, steering your teams to success.

SECTORS WE SERVE

Energy and Environment

Government Agencies

Health

Infrastructure

Transportation

Water

Energy and Environment

Health

Government Agencies

Infrastructure

Transportation

Water

CLIENTS WE'VE SERVED