News & Insights

The “New Normal” – Community Relations

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At times, community relations can seem pretty straightforward—however, in our decades of experience providing this service for our clients, we’ve seen it can be easy to have good intentions but still fall short in terms of delivering results for the client and the community. By taking into account these three things, you can improve your own community relations programs.

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The Cerrell Move: Looking Back and Looking Forward

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With our move finally announced, we wanted to share a few reflections the Cerrell team has made leading up to this big announcement. While we want to look back on the good times we’ve had in Larchmont Village, we also want to share what we are excited to experience at our new home in the Miracle Mile.

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Graduating Perspective

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The COVID-19 pandemic has undoubtedly affected working styles across the globe. The same is true at Cerrell: we’re all working from home, including us interns! Our intern class is made up of recent graduates and graduate students, who have had to adjust not only to remote work but to remote school as well during this time of transition.

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Up to the Task: Moving a Public Meeting Online

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Governor Newsom’s March 19 Stay at Home order abruptly impacted how all Californian’s live, work and play. Workplaces that weren’t deemed essential had to quickly adapt to a new normal. Many of us focused on maintaining productivity and services that somewhat resemble life before COVID-19 – a true example of learning as you go.

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PR Quick Tips: Healthcare

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While we’ve all seen missteps by brands and companies trying to market their non-essential products and stay relevant during the COVID-19 pandemic, hospitals and health care organizations don’t need to do this dance. Whether they’re treating COVID-19 patients or not, there’s no greater time for health care systems, both large and small, to be talking to the public about what they do best: providing life-saving and life-changing care to patients and disseminating medically-accurate information to keep people and communities healthy.

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A Changing Electorate

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With unemployment rates soaring, economic uncertainty is now a real concern for people and communities across the country and throughout the world. For people furloughed in industries like service and hospitality and for extremely vulnerable populations like low-income families with children and unhoused individuals, resources and support are critically needed.

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Giving Back to Our Community

By Latest News

With unemployment rates soaring, economic uncertainty is now a real concern for people and communities across the country and throughout the world. For people furloughed in industries like service and hospitality and for extremely vulnerable populations like low-income families with children and unhoused individuals, resources and support are critically needed.

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